Sophie’s 6 Tips on Starting Up Your Own Company

More than anything, I LOVE supporting people in making their mark on the world. And I know that we’re best at sharing our incredible gifts + talents when we’re full of energy, which is why I created Philosophie. Today, I’m sharing six tips I’ve learned while building my company that I hope will help all of you incredible entrepreneurs in our Philosophie Tribe!

1 When inspiration strikes or you have that “a-ha!” moment, take it and RUN WITH IT.

Philosophie began with me simply wishing that I could have an amazing blend of superfoods and proteins together in one, convenient jar. I didn’t want to run out of camu camu or another individual ingredient and then feel like my smoothie wasn’t complete, so I went all over LA searching for high quality, fair-trade, organic superfoods and began packing them into mason jars and little bags. Hoping to share the magic of superfoods with others, I then started giving the blends to friends and family and making everyone workout and nutrition guides.

One day, I was in the sea in Tel Aviv with my husband, Adi, and he turned to me and said, “You should really grow what you’re doing and share it with more people, make it a company.” And since that day, Philosophie has blossomed into something much bigger than I had ever imagined. Our products have helped everyone from George Clooney to my own dad and are continuing to help so many more people discover wellness and feel as vibrant + alive as they can.

2) There’s no need to get overwhelmed at the thought of creating your own business–break everything down into BABY STEPS.

Once I got home from Israel, I started simple. What did I want to call my company? After I created the name “The Philosophie,” I got the domain for my website. Then I ordered business cards. From there, I created free events on Meetup.com so I could make treats in my kitchen and introduce superfoods to new people.

While some days, it may seem like you have 500 things you need to do all at once, simply take a deep breath, find a notepad, and write down the top 3 things you want to tackle that day or week. Baby steps every day lead to miles over time.

3) Stay authentic to your vision and mission.

Build a dream team and support system that lights you up with energy. Work with brands and people that align with your overall vision. Co-create magic with others who have the same values and principles as you. Don't say yes to everything. The moment you don’t love something, stop to think about how you can either pivot or let go.

5) Slow and steady wins the race.

I never brought in an investor, which made it really hard to build quickly, so I often feel like the tortoise of the tortoise and the hare. However, moving slower helps me also do things with greater intention, so that everything I do is right for Philosophie and right for me. It’s definitely been a blessing in disguise! 

3) Create a gratitude journal to track your wins, whether it’s talking to a new person about your company or making your first sale!

Having your own business can definitely feel frustrating or like a constant uphill battle, but when you carve out 5 minutes to reflect on what’s going right and what you HAVE accomplished, you’ll see how far you’ve come and also how limitless your potential truly is!

6) Balance your personal life and your business.

This is SO important. To avoid burn-out, you must find and draw boundaries. You have to actively plan out personal time. Take out your calendar and choose time that is for self-care and time for friends and family. Weekends are sacred, and I usually don't work on them at all if i can avoid it. I work when my kids are at school and then be really present in the afternoon and evenings until they go to sleep–then I go back to work or spending time with my hubby! You’ll always be more productive and more successful when you feel well-rested, fully nourished, and full of love.

 

Are you thinking of starting your own company? Or are you an entrepreneur with amazing tips for others? Comment on our Facebook page and tell me what you’re working on!